Russia should take advantage of its “non-GMO country” reputation to earn extra profit from export of organic products, international consulting firm KPMG said on Tuesday in its papers for the Russian agribusiness roundtable in TASS.

“Russia has potential of capitalizing the reputation of the country that banned GMO,” the firm said in the papers.

According to KPMG forecasts, the global organic products market will reach $1 trillion by 2019.

Use of abandoned agricultural lands and higher added value of agricultural products are among other opportunities for the Russian agribusiness, the consulting firm said. Furthermore, Russia can make a productivity breakthrough on account of introducing robots, sensors and IT technologies into agricultural production, KPMG said in the papers.