Who Can Influence a Child’s Style? A Discussion at the BRICS+ Fashion Summit

Source: Trend-online.com | Original Published At: 2026-10-01 14:41:07 UTC

Key Points

• A session titled "Fashion 0+: How to preserve space for self-expression?" at the BRICS+ Fashion Summit will discuss children's fashion, consumer influence, and industry responsibility.
• The BRICS+ Fashion Summit is described as the largest business forum dedicated to the fashion sector of fast-growing economies and is scheduled for 28-30 September in Moscow.
• Italian participant Antonio Alizzi argues that "Fashion 0+" should not become "consumer 0+" and warns that algorithms, influencers, filters, and repeated looks can shape children's preferences.
• Russian participants from RWB and Choupette will contribute perspectives on online promotion, seller practices, and adapting adult fashion trends for children.
• The session aims to bring children's choices into the global business agenda and connect taste education with responsibility in fashion creation and marketing.
• Alizzi says BRICS+ countries are not merely consumers but contributors of knowledge, creativity, and expertise for European markets.